ABOUT

 

Thanks for stopping by! I understand you want to know more about me, so here it goes…

My first and true love is western fashion, with a side of design and photography. If I’m not inside hammering away at leather, I’m either blogging about my favorite designers, behind the camera making people pose weird or sketching and getting my design on!  So, I’ve got a lot going on. Everyday I do something different and I like it that way.

GRAPHIC DESIGNER & PHOTOGRAPHER: I work with creative professionals, boutiques and small businesses (often of the western nature)  that are ready for a polished expression that is true to their work. Using styled photography and unique design, I help my clients stand out so they can attract the right clients and be proud of the businesses they have built. Since my start-up in 2014 I have photographed and designed dozens of Cowboys & Indians ads, several Cowgirl Magazine ads and multiple others I am extremely proud of!

LEATHER ARTISAN: Being behind the computer is fantastic most days, but I like to work with my hands. There’s nothing better than building something beautiful, that I myself would wear the hell out of and that others would enjoy, as well. As with all aspects of my work, my design aesthetic is southwestern inspired. You'll find original designs like clutches, bolos, cuffs and bangles in my shop that are completely unique and look amazing on any western fashionista. 

FASHION BLOGGER: I recently ended a two year blogging streak at Cowgirl Magazine, where I blogged about my favorite western designers, shops and trends to pursue blogging for my personal site. Of course I love the big names in the biz, just like the rest of us, but I believe that we small businesses have to stick together and help one another out!  I love finding new designers and new businesses and spreading the word through my blogs! Fashion would be no fun if we wore the same designer every single day, so I encourage my readers to let their freak flag fly. For my readers that don’t have the confidence to do so, I attempt to provide my fashion guidance on putting outfits together. My main purpose is to inspire my readers to fall in love with fashion. We HAVE to wear clothes and we HAVE to get dressed for work anyhow, why not have fun doing it?!

HISTORY: I began my love for marketing and design by working in an ad agency throughout my college career at Texas Tech. (Wreck ’em!) Upon graduation I got an amazing job marketing a national Mexican food restaurant chain. I worked within the Abuelo’s corporate office for 2 years, then in 2014, my husband received an offer to take his dream ranching job near San Angelo, Texas. During the transition, I realized being married to a cowboy meant living in the middle of nowhere and if there was ever a time to follow my dream of owning my own business, it was now!

Therefore, Allie Falcon Communications was born. I have realized I truly enjoy working with creative entrepreneurs. I am a hands on promoter,  photographer, graphic and leather designer, who works best with enthusiastic clients who are ready to make exciting changes in their brands and build their customer base.

 

 I am inspired by anything southwestern,  a good-smelling candle, cheese on everything and a good sweet wine! If I’m not at my desk, you can catch me shopping at a vintage shop or hanging out with my neat-o husband and my p on the ranch!